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Applied Google Analytics

Unlock the Power of Data with Google Analytics. Master Google Analytics in our hands-on course to drive your marketing and business decisions.

Course Overview

Applied Google Analytics for Business

Take control of your digital marketing through our intensive 2-day course on Google Analytics 4. Designed for practical application, you'll delve into the essentials of setting up, managing, and leveraging Google Analytics to optimize your website and marketing strategies. From understanding basic analytics terminology to generating actionable insights from your data, this course equips you with the skills to make data-driven decisions that enhance your internet marketing performance.

Learning Outcome

Practical Skills for Immediate Application

01

Google Analytics Fundamentals

Grasp the core functions and terminology of Google Analytics 4.

02

Setup and Configuration

Learn to configure and manage Google Analytics settings effectively.

03

Audience and Behavior Analysis

Analyze and understand your website’s audience and their on-site behaviors.

04

Marketing Optimization

Evaluate and optimize your website's marketing activities for better goal conversion.

05

Ongoing Analytics Management

Develop skills to manage Google Analytics continuously, including custom dashboards and alert settings.

Course Fees

$ 900 (excl. GST)

Funding assistance is accessible to qualified candidates. Reach out to us for further information and guidance.


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