Content Marketing
Integrated Digital Marketing
Elevate Your Digital Marketing Skills. Master practical digital marketing through intensive, hands-on e-learning sessions on key platforms like Google and Facebook.
Course Overview
Become a Digital Marketing Pro
Aimed at marketing professionals and business owners, this 3-day synchronous e-learning course offers a complete walkthrough from content creation to running campaigns on major digital platforms. Engage in an intensive learning experience that covers choosing the right digital channels, planning and budgeting campaigns, configuring and optimizing them, and analyzing their effectiveness. Each session is designed to be interactive and hands-on, ensuring that you can apply your new skills immediately.
Learning Outcome
Core Competencies
01
Platform Assessment
Learn how to select the most suitable digital marketing platform based on your specific business needs.
02
Campaign Planning and Budgeting
Master the art of creating effective, budget-friendly marketing plans.
03
Configuration and Targeting
Dive deep into campaign setup and learn precise audience targeting on platforms like Google and Facebook.
04
Campaign Optimization
Gain skills in real-time campaign tracking and optimization to maximize returns.
05
Analytics and Reporting
Understand how to interpret campaign data and identify key metrics for performance improvement.
Course Fees
$ 1300 (excl. GST)
Funding assistance is accessible to qualified candidates. Reach out to us for further information and guidance.
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